Bosch has teamed with Microsoft to explore how to harness generative AI for vehicle enhancements and safety. The collaboration aims to improve automated driving functions using generative AI
Together they are pursuing using generative AI to improve automated driving functions to make them as safe as possible, announced this week at Bosch Connected World (BCW) in Berlin.
They anticipate that generative AI could enable vehicles to evaluate situations and respond accordingly, enhancing overall road user safety. Sixty percent of respondents to Bosch’s Tech Compass survey on technology and AI said greater safety on the roads is a top priority.
Bosch and Microsoft anticipate that their collaboration will elevate automated driving function performance to the next level. They aim to leverage generative AI to help enhance in-vehicle convenience and ensure greater safety for all road users.
Bosch says its comprehensive understanding of vehicles as well as automotive-specific AI expertise and access to vehicle senator data to feed the generative AI will be invaluable.
Bosch is pursuing the use of generative AI in terms to further improve automated driving functions. As part of this, Bosch and Microsoft are exploring opportunities to collaborate and leverage the power of generative AI. “Bosch is working on bringing a new dimension of AI applications into the vehicle,” said Dr. Stefan Hartung, chairman of the Bosch board of management, at this year’s Bosch Connected World (BCW) AIoT industry conference in Berlin. The expectation is that generative AI will enable vehicles to assess situations and react accordingly, and in this way keep road users even safer. Greater safety on the roads is also the wish of 60 percent of respondents to this year’s Bosch Tech Compass, a worldwide representative Bosch survey on the subjects of technology and AI.
“In our unwavering commitment to safer roads, Microsoft is eager to explore collaboration opportunities with Bosch to pioneer the realm of generative AI,” said Uli Homann, Microsoft CVP.
It’s not the first time the two companies teamed on automotive. They previously partnered to develop a universal software platform that links cars and the cloud seamlessly. Bosch and Microsoft officials say they look forward to their latest collaboration to identify new opportunities for integrating cutting-edge AI technology into their customers’ experience and the autonomous vehicle industry.”
Sources: aibusiness.com; bosch-presse.de