Ssang Yong will participate in TIMISOARA AUTO EXPO 2023, the main new car fair in western Romania. The event will take place at Shopping City Timișoara on June 10-11, 2023. The company was first founded as Ha Dong-Hwan in 1954. The name changed to Dong-A Motors in 1977, SsangYong Motor in 1988 and now KG Mobility in 2023.
Along with the name change, a new slogan was introduced: "Go Different". KG Mobility'. While it conveys the path of adventure that SsangYong has followed, it also points to the new direction for the future.